Author Faculty (Discipline)

Business

Document Type

Book Chapter

Publication Date

3-2018

Publication Details

This book chapter was originally published as:

Keogh, C., Kriz, A., & Barnes, L. (2018). Undervaluing a sector: The enigma of micro-enterprise self-contained accommodation in Australia. In C. M. Hall, & D. Muller (Eds.), The Routledge handbook of second home tourism and mobilities (pp.134-151). New York, NY: Routledge.

ISBN: 9781138678316

ANZSRC / FoR Code

150603 Tourism Management

Reportable Items

B1

Abstract

Commercial second homes operating as holiday rentals are an important and undervalued sector of the tourism economy. Research conceptualises second homes as life-style projects but collectively they form a critical mass and provide a valuable regional economic contribution. Known as micro-enterprise self-contained accommodation (MSA), this exploratory study of three Australian destinations investigates MSA networks from a key stakeholder perspective. Interviews and secondary data are used to gain insights into a sector hampered by stakeholder lack of knowledge. Digital marketing platforms such as Airbnb are thriving as they occupy the untapped and undervalued space.

Comments

Used by permission: Taylor & Francis and the author.

The version of this book chapter available for download is the pre-copy editing copy. The published version of this book chapter may be accessed from the publisher here.

Staff and students of Avondale College may access The Routledge Handbook of Second Home Tourism and Mobilities from Avondale College Library (333.338 H14).

Available for download on Wednesday, June 12, 2019

Included in

Business Commons

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