Become What You Believe

Document Type

Book Chapter

Publication Date


Publication Details

This book chapter was originally published as:

Morton, D. (2013). Become what you believe. In N. Brown (Ed.), Learn more (pp. 163-185). Warburton, Australia: Signs.

ISBN: 9780988274341


111104 Public Nutrition Intervention| 111716 Preventive Medicine| 119999 Medical and Health Sciences not elsewhere classified


Thousands of years ago, Aristotle came up with the idea that we humans are primarily motivated by pleasure and pain-we do things to achieve pleasure and we do things to avoid pain. It is all about the carrot and the stick! While there are many theories on why humans do what they do and how we can change it,' this simplistic view gives us a good place to start our exploration of what drives our behaviors.


Due to copyright restrictions this book chapter is unavailable for download.

This book may be accessed from the publisher here.

Staff and students of Avondale College may access Learn more from the Avondale College Library (613 B81)