The Lavertys
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Avondale Authors
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Abstract
A report on the reach, audience and effectiveness of SDA Hope television channel showed that its audience was predominantly composed of retired conservative SDAs. One of the top-rating programmes among them was It Is Written Oceania (IIWO).
IIWO’s mission statement claims that it ‘is a deeply spiritual ministry passionate about communicating the Gospel to the world.’ However, while also broadcast on commercial television, it is confined to the 3.30 and 4.30 am slots on two major commercial networks.
The purpose of this research project was to explore the form and content required to make an episode of IIWO which meets both the spiritual ministry mission of IIWO and at the same time appeals to a mainstream Australian audience during daytime screenings.
This episode attempts to personalise a presenter and tell a story from his family’s past. It focused on his Anzac heritage.
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Citation
Reynaud, D. (Writer), & Hamilton, M. (Director). (2015). The Lavertys [Television series episode]. In G. Przybylko & G. Kent (Producers), ANZAC Heritage. Sydney, Australia: It is Written Oceania/Adventist Media Network.
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Series
ANZAC Heritage (Episode 10)