Why stay for less pay? An exploratory study into the motivations of accountants in a faith-based, non-profit organization in Australia

Abstract

Retention of top talent represents a critical challenge for non-profit organizations restricted by limited resources. Factors impacting intention to leave have been widely studied. Far less attention has been given to individual work motivation in specific context. This study explored the motivation of accountants in an Australian faith-based non-profit organization to further understand the factors that impact satisfaction with employment and intention to remain. The sample represents both management and employee perspectives and reflects a diversity of cultural background. From an analysis of the data a substantive theory was developed. Core theoretical categories: Purpose, Progress, Proximity were identified as primary to the motivation of this sample. The potential of these categories to be operationalized through the dynamic elements of Connection, Growth and Balance presents practical recommendations for management practice. Findings from this inquiry add insight into Spirituality as a distinctive motivation factor.